If you are about to launch a site, are considering a soft launch to roll out new features, or want to completely redesign your current site, there are many different factors to take into account. For a new site, you will have to consider ways to drive traffic even before the launch. This affects everything from the design and content (solid architecture, SEO-friendly), to the marketing initiatives (perhaps starting off with a pay-per-click campaign as an initial strategy to get traffic to your site). If it’s a site redesign, you need to examine other issues, like how your search rankings will be affected by the changes you want to make. Because we are a full-service agency, we offer the whole package. From all of the back-end technical tweaks to the beautiful visuals up front, we handle everything to make sure the launch or transition goes as smoothly as possible.